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Predictably Irrational, Revised and Expanded Edition by Dan Ariely (Author)

Predictably Irrational, Revised and Expanded Edition by Dan Ariely (Author)

Regular price Rs.785.00

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Predictably Irrational, Revised and Expanded Edition by Dan Ariely (Author)

Rs.785.00

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The groundbreaking bestseller from iconic behavioral psychologist Dan Ariely, now the inspiration for the Fall 2023 NBC show The Irrational
"A marvelous book… thought provoking and highly entertaining."
—Jerome Groopman, New York Times bestselling author of How Doctors Think
"Ariely not only gives us a great read; he also makes us much wiser."
—George Akerlof, 2001 Nobel Laureate in Economics
"Revolutionary."
—New York Times Book Review
Why do our headaches persist after we take a one-cent aspirin but disappear when we take a fifty-cent aspirin? Why do we

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